Where Is Your Sales Process Actually Breaking Down?
I had a potential client call me recently. He wanted to evaluate what was going on with his sales staff. Why weren’t they converting? What were they doing wrong in those final conversations with customers? It’s a reasonable question. But it was the wrong one. When I walked him back through his process, the full […]
Your Best Reviewed Store Isn’t Lucky. It’s Compliant.
Ever looked at your Google reviews across your store network and wondered why some locations consistently get glowing feedback while others seem to attract complaints no matter what you do? Most operators put it down to location. Or the local customer base. Or just having a good manager in the right place at the right […]
Your Best Store Might Not Be Your Best Store
I’ve had this conversation more times than I can count. A client comes to me and says, “Look, we’ve got a real problem at this location. But that one over there is fine, we’re not worried about that one.” We run the evaluations. And more often than not, they’ve got it the wrong way around. […]