Business acumen and customer service are not incompatible. Here are 5 ways a small business can take money from their customers, and their customers will be thankful.
Profit is more like happiness than joy. Profit and happiness as the result of activities, including externalities. Joy can be manufactured.
Everyone is involved in customer service. Here is a short story showing how everyone should have it front of mind, even I.T.
Mystery shopping is a research method in which trained evaluators, posing as ordinary customers, assess the quality of service, sales processes, and operational compliance at
Mystery shopping is a research method in which trained evaluators, posing as ordinary customers, assess the quality of service, sales processes, and operational compliance at
Mystery shopping is a research method in which trained evaluators, posing as ordinary customers, assess the quality of service, sales processes, and operational compliance at
Mystery shopping is a research method in which trained evaluators, posing as ordinary customers, assess the quality of service, sales processes, and operational compliance at
Mystery shopping is a research method in which trained evaluators, posing as ordinary customers, assess the quality of service, sales processes, and operational compliance at
We look back fondly on the good ol’ days of customer service but forget how bad they were.
Automation is making it better and the research proves it.
Mystery shopping is a research method in which trained evaluators, posing as ordinary customers, assess the quality of service, sales processes, and operational compliance at
The ultimate test of good service is to make a sale. This article also looks at the relationship betwen buyer and seller as well as three ways to fix it.
Mystery shopping is a research method in which trained evaluators, posing as ordinary customers, assess the quality of service, sales processes, and operational compliance at
This is about what happens when a company automates their customer service too far.
A description of the ‘mere exposure effect’ and the art of staying top of mind
See how a B2B software seller is wasting over 30 of its marketing spend through poor execution.