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COVID Hygiene affects sales

How much does a store’s COVID practices affect buying behaviour? 82% of our 700 consumers polled said they’d change their buying behaviours if not confident

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Don’t be so warm. Sell.

Here are the real mystery shop results from a chain of fitness centres. If you asked the prospective customer what they thought of the service,

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Be like Mike, or Obama

When are we personally successful? Do we have to be like the titans, like Obama, Jordan, Microsoft, Amazon? What do I benchmark my comparatively small

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Shuddup and take my money
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Shuddup and take my money

Business acumen and customer service are not incompatible. Here are 5 ways a small business can take money from their customers, and their customers will be thankful.

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Mystery Shopping Gyms

Before starting a mystery shop for a client we like to scope the store to see how they operate. Here is an example mystery shopping

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