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Why the Upsell Isn’t Pushy—It’s a Service
How many times have you finished a meal and no one offers you dessert? It’s one of the most profitable parts of the restaurant business,
6 October 2024
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How many times have you finished a meal and no one offers you dessert? It’s one of the most profitable parts of the restaurant business,
Let me tell you about one of my clients—they sell high-end luxury cars. Naturally, they assume that their ideal customers are people who walk into
Here’s how a 5 star store in Australia’s Rodeo drive turned into a disappointing mess. Fancy doesn’t automatically mean good service.
A video hotel mystery shop of the H Hilton Curio hotel. It’s almost excellent.
I’ve just reviewed The Rooms Hotel in Kingaroy, Central Queensland, and I’m quite impressed. Initially, I was a bit concerned about the compact layout, but
This One Tool Will Expose Incompetent Mystery Shopping Companies Mystery Shopping is a service that is hard to understand. On the surface, it seems simple.
This is the typical brand fingerprint for many clients. In this case it’s for a help hotline.
I love the outdoor clothing brand Kathmandu. It’s my go-to clothing brand (feeds my delusions of youth and fitness). I recently had to contact their
You don’t know me. One of my relatives sold her house about nine months ago for (at the time) an astonishing $2.5M. But recently, a (mere)
Tom Brady is one of the greatest sportspeople some (non-Americans) may have never heard of. He’s the Mohamed Ali of American Gridiron, the Rodger Federer,
How much choice do consumers really have? Philosopher and neuroscientist Sam Harris argues that we don’t control our choices. As consumers, we are driven to
The Australian Government recently announced new Electric Vehicle (EV) initiatives. Earlier in the week, Evie Networks announced it would install EV charging stations at Hungry
It’s tempting to use surveys to gauge the temperature of the staff. Here are 10 reasons why it’s not a good idea and 12 better ways to do it.
Brands have a fingerprint, whether the management and board like it or not. Sometimes that fingerprint is not what was strategically intended. Here’s how brands can take back control of the narrative.
We all know what it’s like when we lose it. It also happens to our staff with customers. We assume people control their reaction. But they don’t. Here’s why.