The biggest (and hidden) reason customers leave.
Why do customers really leave? The answer is not as obvious as it seems. Dan Kennedy, the king of direct marketing explained the reason as
18 September 2018 No Comments
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Why do customers really leave? The answer is not as obvious as it seems. Dan Kennedy, the king of direct marketing explained the reason as
The anatomy of a bad customer survey. It’s unfortunate but companies spend millions on surveys and replay around the world. But most don’t work.
There’s a big problem with customer reviews – they can leave you with a false sense of security. What could be more important than the
Someone asked me a great question the other day. What is the most ridiculous thing you have ever done for a customer? I told her
We all try to save money wherever we can. The problem is when we just go for the cheapest option and only get part of the
We’ve put some of the legal and customer facing statistics together in the form of a customer journey for major Australian Banks
You know the story. At the end of a call, the company asks you to hang on the line to answer a brief survey. Makes
There is a new way to collect customer service data. And it’s a scam. Be careful. In many countries, you can now ask a simple
It’s tempting to ask for customer feedback and then make strategic decisions. The problem is, you will probably make the wrong decisions. A customer might
Everyone goes on about giving “great service”. But it still doesn’t have the profile of other job roles, especially at executive level. Look at these
Case study — 2 reasons your website might be broken. If your website works, how can it be broken? Simple, it pushes people away for two reasons: 1)
1. The power of Mobile Google have released research showing that 89% if people are likely to recommend a brand after a positive brand experience. More
Facebook (through Instagram) recently introduced face filters to let people add all manner of things on their face, like glasses. The glasses are superimposed on
Walmart have started using Virtual Reality headsets to train staff on Customer Service. It’s also being used for new associates who have never experienced Black
There’s no need to over-complicate customer loyalty. Often companies “expect” loyalty form customers, but don’t give it back in return. Customer loyalty is a two
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